nike They wanted you to smile more.
They wanted you to be more polite.
They wanted you to scream a little softer.
They wanted you to be less aggressive when you won.
They wanted you to walk away when you made mistakes.
But instead of just becoming the player the game wanted?
You became the player it needed.
nike “When we started to play we were in elementary school, we must’ve been around 12 years old. And well, we’re still together.” - Adela
Meet Hoops Abuelas, a crew of 16 women proving the only number that really matters is the one on your jersey. Hailing from Orizaba, Mexico, the team has been playing since 1952, and credits their skills, values, and sisterhood for keeping them strong for the past 67 years. #JustDoIt ⠀
Watch “In Good Company: Hoops Abuelas” on @nikewomen’s IGTV.
nike “When I’m swimming, I’m living in the moment. I’m so mindful, I just connect with nature.” - @redseacitizen, Scuba Diving Instructor
One dive and Nouf Alosaimi was hooked. Now she’s an instructor, teaching women how to scuba dive and showing the world how to protect our oceans. #justdoit
nike “People going through these kind of struggles need support… For 17 years I struggled with my sexuality. When I was in college, I used to cry to my best friend because I didn’t feel like I belonged, like the guys on the team didn’t like me. My best friend told me to be yourself, go out there and work hard, and that’s what I did on the track because I had something to prove, I didn’t let that circumstance define who I was.” @KerronClement
On National Coming Out Day, we celebrated safe, inclusive spaces for LGBTQIA+ athletes and the power of sport for all at the LA City College Track. #BETRUE #UntilWeAllWin
nike “I kept saying, ‘tomorrow is my day.’ I wanted to be the second @kipchogeeliud — the Kipchoge for women. I focused on that.”
At 25 years old #BrigidKosgei is now the fastest woman on earth. In a weekend of broken barriers, Brigid shattered @paula_radcliffe’s 16-year-old marathon world record by 81 seconds.
Don’t change your dreams, change the world… And the world record, while you’re at it. #justdoit
nike “Smiling doesn’t win you gold medals.” - @simonebiles
It’s Simone’s intense focus, energy, and relentless drive that have made her the best to ever do it. And by testing her own limits once again this week at the World Championships, she now has 25 medals — making her the most decorated world champion in gymnastics history. #🐐 #justdoit
nike “I run to prove to any human in this universe that there are no limitations.” @kipchogeeliud
A crazy dream come true — Eliud Kipchoge becomes the world’s first to run a marathon in under two hours. #justdoit
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